Luke 6:43-45 | The Tree and Its Fruit
43“A good tree can’t produce bad fruit, and a bad tree can’t produce good fruit. 44. A tree is identified by its fruit. Figs are never gathered from thorn bushes, and grapes are not picked from bramble bushes. 45 A good person produces good things from the treasury of a good heart, and an evil person produces evil things from the treasury of an evil heart. What you say flows from what is in your heart.”
These scriptures are easer to consider personally but, lets look at them from an organizational perspective….
Your Organization and It’s Fruit
What fruit does your organization produce?
What impact does your organization have?
Does that impact “just happen” or is it a defined experience that you hire, train and reward your team to deliver?
The basis of all brands is your customer’s experience – is it producing the right fruit?
Onward,
DeWayne